In the new building an additional area of around 8,700 square metres will be created for the manufacture of a state-of-the-art generation of energy-efficient electric motors.

August 2021 – Ziehl-Abegg investing 36 million euros on a modern production facility at the Kupferzell site.

“The world’s markets will continue to need high-quality electric motors and fans in the future," says CEO Peter Fenkl. That’s why the Künzelsau-based company invested 16 million euros in the expansion of its production buildings at the Kupferzell site in the middle of the pandemic; this will be followed by a further 20 million euros for machinery. “With the new building, the company is further expanding its high degree of vertical manufacture and the resilience of the supply chains here at the site, whilst also securing valuable jobs both within and beyond the region,” emphasizes Dr Nicole Hoffmeister-Kraut, Minister of Economic Affairs of Baden-Württemberg.

In the early summer of 2020, many economic decision-makers were in shock in view of the pandemic. “No-one knew what was coming next – and that’s when we started our current construction project,” recalls Fenkl. The year 2020 resembled a roller coaster ride: rapidly alternating between border closures, interruptions to material supplies, falling sales and rising orders, said the CEO. Thanks to the commitment of each and every one of the employees, the company still succeeded in posting an increase in sales at the end of the year – followed by an order intake that exceeded all previous records. Fenkl on the new building: “So we’re now glad that we’ve already created more space for rapid growth.” New machines and systems that had already been ordered in spring 2020, will be arriving on a weekly basis. It is also intended to create an additional 180 jobs.

In the new building an additional area of around 8,700 square metres will be created for the manufacture of a state-of-the-art generation of energy-efficient electric motors. “The durable and efficient electric motor has been our core area of expertise for more than 100 years,” emphasizes Fenkl. At the same time, Ziehl-Abegg is a technology leader in the design of fans based on the concept of biomimetics. However, since many geometries offering perfect aerodynamics cannot be implemented in steel or aluminium, we are expanding the area of composite materials.

“In the 2008 global economic crisis our sales fell by 17 percent and in the following year increased by more than 20 percent – this was only possible because we have a very good range of products plus motivated and trained employees,” says CEO Fenkl. Against this background, in the previous year Ziehl-Abegg consciously invested on a countercyclical basis. The new building offers the opportunity for increasing the current number of employees at Ziehl-Abegg in the Hohenlohe Business Park from a good 800 to over 1,000.