Bangalore, June 2019 – Are tradesmen all well versed with the convenience and flexibility of cordless power tools?  Well, market leader Bosch Power Tools, which offers a complete range of power tools for construction, woodworking and the metalworking industry, is setting up consumer experience zones across select channel partner outlets in India with its “Bosch Matlab Cordless” campaign to enable tradesmen to get a hands-on experience of cordless power tools.

Cordless power tools have unleashed a revolution in the industry, freeing tradesmen and blue collar workers from the tangles of wires and cables without affecting the efficiency and power of the tools, while at the same time offering additional benefits of safety and great ergonomics. For example, Bosch Go, the Lithium-ion battery powered screwdriver and one of Bosch’s innovative offerings in cordless, is four times more convenient to use than conventional screwdrivers. The Bosch cordless power tools range includes a wide portfolio – drill drivers, high power impact wrenches, robust hammer drills, high speed impact drills, ABR enabled impact drivers and flexible drill drivers and more. Ergonomic design means these tools are very close in resemblance to the shape and size of conventional tools, but a big change from the hassles associated with the manual versions, offering greater comfort and less fatigue.

“Cords limit the area of operation, resulting in constraints imposed by the length of wire and the accessibility to an electric receptacle,” said Panish PK, Regional Business Director – India and SAARC – Bosch Power Tools, to mark the launch of the campaign. “The idea behind the range of cordless offerings from Bosch power tools is to resolve the hindrances and inconveniences of wired tools faced by tradesmen and workers. With the ‘Bosch Matlab Cordless’ campaign, Bosch power tools aims to transform the lives of thousands of tradesmen across the country who depend on their power tools for a livelihood,” he added.

The cordless range of Bosch Power Tools are available for a demonstration and sales in majority of channel partner outlets across India.